Oscar Mayer, a unit of food giant Kraft Heinz, finally got around to
issuing a product that takes advantage of this year’s massive dogecoin hype.
- The longtime hot dog maker has put a limited-edition pack of “Hot Doge
Wieners” that “comes with the cash value of…10,000 Dogecoins” for sale on eBay.
- The company said in a tweet Wednesday that it was only making
one pack of the special wieners.
- Bidding had reached $3,450 by late Wednesday but ended abruptly before
publication. The auction was set to end on Aug. 7 at 7 p.m. UTC.
- At current prices, 10,000 dogecoins would be worth about $2,000.
- It was unclear how the dogecoins would be transferred to the winning
bidder.
- Earlier this year, smoked meat vendor Slim Jim, a unit of Conagra Brands, saw significant increases in customer interactions after embarking on a dogecoin-focused marketing strategy that also helped boost the price of the cryptocurrency.
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